New Balance dedicates itself to bringing support and comfort to sports. You’ll find this commitment throughout the men’s New Balance sale at END. A retro style and performance-led technology define the New Balance look - expect to find it stitched into sneaker designs, graphic tees and sweats.
Innovation is a driving force in New Balance designs - and has been since 1906, when founder William Riley first created his flexible arch insert. That same year, the New Balance Arch Support Company launched, making shoe supports to improve people’s balance and make shoes more comfortable. Over a century later and the company’s work to improve balance continues today. You'll find comfy cushioning, chunky soles and supportive materials like ABZORB® and EVA throughout New Balance collections. The iconic ‘N’ also features across a range of designs and is a mark of the quality and craftsmanship that goes into all New Balance shoes.
While a legend in shoe design, New Balance’s innovative fashion doesn’t stop at footwear. Today, the brand also creates tees, hoodies, pants and more - infused with the same vintage-inspired look seen in many of its sneakers. Everyday clothing staples come in a range of colours throughout collections, from monochrome and pastels to bold golds and purples. Like its footwear, New Balance clothing is easy to spot - complete with distinctive branding and its signature NB logo.
The New Balance look is a product of innovation and style. Its purpose is to support athletes (both professional and every day) to achieve their sporting goals. This men’s New Balance UK sale offers great deals on a range of top footwear and clothing products, all built to elevate performance and style.