Conceptualised for old times’ sake, G-SHOCK's GA-110FRG-7AER watch follows a fond trail through A$AP Ferg’s memory lane. Paying homage to his younger years, the Harlem hailing rapper curates this time piece after kick-starting the design process with his Aunt Kim’s retro telephone in mind. A subconscious memory brought to life, this transparent resin style echoes the same inner mechanisms and primary brights he distinctively recalls; complete with water resistance up to 200m, affiliated alongside premium assets in the form of a speed indicator and mute function.