Fruity Booty
London-born and female-led, Fruity Booty is on a mission to redefine what underwear and loungewear can be. And Fruity Booty doesn’t do throwaway fashion. Over 80% of its collections are crafted from surplus fabrics, rescuing end-of-life materials that would otherwise go to waste. It’s all about minimising waste, maximising joy and creating pieces to be cherished forever.
Who says conscious can’t be cute? Fruity Booty proves that sustainability comes in all the prettiest shades. Our women’s Fruity Booty collection at END. is home to super cute underwear for every day of the week, including comfy Fruity Booty thongs and multipacks that deliver a barely-there feel. And it doesn’t stop there: Fruity Booty bikinis bring the brand’s playful energy poolside, while softer-than-soft loungewear sets keep you looking flawless on even the laziest of days.
With a ‘wear what makes you happy’ ethos, Fruity Booty is the brand to put a smile on your face — no matter what. Shop the collection at END. below.
86 products
Fruity Booty Cotton Terry JoggersNavy
AR$132,502
Fruity Booty Lace Wrap TopIce BlueAR$104,607
Fruity Booty Flock Polka BraBlackAR$104,607
Fruity Booty Leopard BraBrownAR$90,660
Fruity Booty Tafetta Bloomer ShortieGreyAR$104,607
Fruity Booty Jaques TopNavyAR$104,607
Fruity Booty All Over Lace BraIce BlueAR$90,660
Fruity Booty Cat T-ShirtGreyAR$111,581
Fruity Booty V Neck T-ShirtPinkAR$111,581
Fruity Booty Moss BraBlackAR$90,660
Fruity Booty Second Skins 3/4 Length TopSlateAR$111,581
Fruity Booty Round Neck Long Sleeve TopPinkAR$111,581
Fruity Booty Frill Wrap Vest TopNavyAR$111,581
Fruity Booty Lacie BraPinkAR$90,660
Fruity Booty All Over Lace ThongIce BlueAR$62,765
Fruity Booty Lacie ThongPinkAR$48,817
Fruity Booty Moss BriefBlackAR$48,817
Fruity Booty Leopard ThongBrownAR$48,817
Fruity Booty Jersey Midi DressBlackAR$193,872AR$125,529
35% offFruity Booty Juliette Vest TopCreamAR$111,581AR$72,528
35% offFruity Booty Broderie Capri PantsWhiteAR$111,581AR$61,370
45% offFruity Booty Second Skin T-ShirtOff WhiteAR$96,239AR$53,001
45% offFruity Booty Icing Lacie ThongCream & BlueAR$62,765AR$47,422
25% offFruity Booty Commando ThongPinkAR$40,448AR$23,711
40% offFruity Booty Red Moss BraRedAR$90,660AR$64,159
30% offFruity Booty Broderie Cindy BraWhiteAR$90,660AR$54,396
40% offFruit Booty Rosette BraWhiteAR$82,291AR$53,001
35% offFruity Booty Flock Polka BriefBlackAR$62,765AR$40,448
35% offFruity Booty Cotton Jersey BriefPinkAR$62,765AR$44,633
30% offFruity Booty Broderie Cindy BriefWhiteAR$62,765AR$37,659
40% offFruity Booty Rosette BriefWhiteAR$48,817AR$32,080
35% offFruity Booty Red Moss BriefRedAR$48,817AR$32,080
35% offFruity Booty Double Layer Long Sleeve TopCreamAR$138,081AR$96,239
30% offFruity Booty Cotton Terry CardiganBlueAR$138,081AR$82,291
40% offFruity Booty Double Layer Long Sleeve TopGrey & EcruAR$138,081AR$82,291
40% offFruity Booty Ditsy Floral CardiganWhiteAR$104,607AR$62,765
40% offFruity Booty Jersey Stripe T-ShirtBlueAR$104,607AR$62,765
40% offFruity Booty Ditsy Floral LeggingWhiteAR$96,239AR$62,765
35% offFruity Booty Ditsy Floral VestWhiteAR$82,291AR$53,001
35% offFruity Booty Double Layer Long Sleeve TopBlueAR$138,081AR$96,239
30% offFruity Booty Cotton Terry PantsBlueAR$132,502AR$86,475
35% offFruity Booty Cotton Jersey BraPinkAR$90,660AR$64,159
30% offFruity Booty Stripe Long Sleeve TopBlueAR$111,581AR$72,528
35% offFruity Booty Stripe Long Sleeve TopPurpleAR$111,581AR$72,528
35% offFruity Booty Double Layer TankPink & GreyAR$132,502AR$79,502
40% offFruity Booty Isola Sparkly Cardigan SetPurpleAR$244,083AR$122,739
50% offFruity Booty Nonna Polka DressTanAR$153,424AR$92,054
40% offFruity Booty Meringue Tank TopNavyAR$96,239AR$62,765
35% offFruity Booty Second Skin TeeBrownAR$96,239AR$57,186
40% offFruity Booty Meringue ShortiesNavyAR$76,712AR$46,027
40% offFruity Booty Polka TrousersBlackAR$146,450AR$94,844
35% offFruity Booty Mesh 3/4 Sleeve TopBlackAR$104,607AR$73,923
30% offFruity Booty Mesh Mini DressBlackAR$179,924AR$117,160
35% offFruity Booty Icing Lacie BraCream & BlueAR$90,660AR$58,580
35% offFruity Booty Meringue Lace TankCreamAR$96,239AR$57,186
40% offFruity Booty Second Skins V-NeckNavyAR$111,581AR$72,528
35% offFruity Booty Second Skins 3/4 Length TopBrownAR$111,581AR$61,370
45% offFruity Booty Second Skins 3/4 Length TopNavyAR$111,581AR$61,370
45% offFruity Booty Celeste Bikini TopAquaAR$96,239AR$62,765
35% offFruity Booty Pink Stripe BloomerPink StripeAR$96,239AR$62,765
35% offFruity Booty Carmen Bikini TopPinkAR$96,239AR$57,186
40% offFruity Booty Olsen Towel SkirtEcruAR$96,239AR$57,186
40% offFruity Booty Frizzante Bikini TopAqua WhiteAR$96,239AR$57,186
40% offFruity Booty Celeste Bikini BottomAquaAR$62,765AR$40,448
35% offFruity Booty Melanzane Bikini BottomBurgundyAR$62,765AR$40,448
35% offFruity Booty Carmen Bikini BottomPinkAR$62,765AR$37,659
40% offFruity Booty Frizzante Bikini BottomAqua WhiteAR$62,765AR$37,659
40% offFruity Booty Check Mini DressRed & WhiteAR$146,450AR$103,212
30% offFruity Booty Tan Polka TopTanAR$138,081AR$82,291
40% offFruity Booty Fish TankBaby Blue & NavyAR$96,239AR$53,001
45% offFruity Booty Check SkirtWhiteAR$104,607AR$47,422
55% offFruity Booty Shania Bikini TopLeoAR$96,239AR$62,765
35% offFruity Booty Shania Bikini BottomLeoAR$62,765AR$40,448
35% offFruity Booty Weekday SetMultiAR$244,083AR$133,897
45% offFruity Booty Second Skin Tank TopOff WhiteAR$96,239AR$57,186
40% offFruity Booty Posy Jaquard Short Sleeve TopPink & GreyAR$96,239AR$57,186
40% offFruity Booty Lucky Stripe Polo TopStripeAR$124,134AR$73,923
40% offFruity Booty Second Skin T-ShirtBlackAR$96,239AR$66,949
30% offFruity Booty Blush Rosette Pointelle TopPinkAR$96,239AR$53,001
45% offFruity Booty Second Skin Tank TopBlackAR$96,239AR$48,817
50% offFruity Booty Poplin BoxersWhiteAR$76,712AR$50,212
35% offFruity Booty Lucky Stripe ShortiesStripeAR$82,291AR$41,843
50% offFruity Booty Marina Bikini BottomNavy & WhiteAR$62,765AR$40,448
35% offFruity Booty Posy Jacquard ShortiesPink & GreyAR$76,712AR$30,685
60% offFruity Booty Commando ThongWhiteAR$40,448AR$23,711
40% offFruity Booty Commando ThongBlackAR$40,448AR$22,317
45% off