Exemplifying its mission to make high-quality denim less overwhelming, these P001 jeans from Purple are an absolute staple. Not too simple, and not too complicated, the denim is upgraded here using a light resin coating and 3D wrinkle treatment to taper down towards the ankle. Styled with a custom Purple cowhide leather patch and hang tag branding, this is a must-have pair for seasoned fans and newcomers to the Vancouver label alike.