WOMEN'S NEW BRANDS TO KNOW

Discover the latest in women’s fashion with our curated edit of New Brands to Know at END. From emerging designers to globally established labels, these names are making their mark with standout pieces and fresh perspectives. 

Let’s kick things off with Damson Madder, the London-born label that’s already on everyone’s radar - or should be! Championing “maximum style, minimal impact,” the brand delivers seasonal highlights like tie-front vests, bold graphic t-shirts, and feminine ruched designs, offering a little bit of everything.

A new addition to END., Guest in Residence womenswear is more than just fashion - it’s about creating feelings and cherished memories. Founded in 2022 by supermodel Gigi Hadid, the brand draws inspiration from her love of timeless, handed-down cashmere sweaters. Crafting modern heirlooms, Guest in Residence designs pieces made to be treasured for decades, not just a single season. 

Quench your thirst with Stanley. The brand has taken the world by storm with its Quencher Tumblers and other drinkware, becoming a social media sensation. Known for keeping drinks cold for hours and boasting an aesthetic worthy of any Instagram feed, Stanley is a brand you’ll need to act fast to get your hands on.

Explore these exciting new arrivals at END. and stay ahead of the curve.

Brand

Department

Colour

Clothing size

Price

CN¥150
CN¥7120
367 products
Damson Madder Claudia Reversible Floral Jacket - Blue
Damson Madder Claudia Reversible Floral Jacket - Blue
Damson Madder Claudia Reversible Floral JacketBlue
CN¥1,155
Damson Madder Exclusive Shrimp Roll T-Shirt - White
Damson Madder Exclusive Shrimp Roll T-Shirt - White
Damson Madder Exclusive Shrimp Roll T-ShirtWhite
CN¥315
Damson Madder Clandy Midi Dress - Red
Damson Madder Clandy Midi Dress - Red
Damson Madder Clandy Midi DressRed
CN¥955
4th & Reckless Valene Knit Jumper - Navy
4th & Reckless Valene Knit Jumper - Navy
4th & Reckless Valene Knit JumperNavy
CN¥390
Damson Madder Pull On Shorts - Leopard
Damson Madder Pull On Shorts - Leopard
Damson Madder Pull On ShortsLeopard
CN¥399
Damson Madder Straight Cami Top - White Pointelle
Damson Madder Straight Cami Top - White Pointelle
Damson Madder Straight Cami TopWhite Pointelle
CN¥235
Damson Madder Dion Jeans - Dark Indigo
Damson Madder Dion Jeans - Dark Indigo
Damson Madder Dion JeansDark Indigo
CN¥795
Damson Madder Macy Reversible Jacket - Red
Damson Madder Macy Reversible Jacket - Red
Damson Madder Macy Reversible JacketRed
CN¥1,035
Damson Madder Garter Scrunchie - Multi
Damson Madder Garter Scrunchie - Multi
Damson Madder Garter ScrunchieMulti
CN¥155
GUEST IN RESIDENCE Shrunken Polo In Cashmere - Cream
GUEST IN RESIDENCE Shrunken Polo In Cashmere - Cream
GUEST IN RESIDENCE Shrunken Polo In CashmereCream
CN¥2,349
GUEST IN RESIDENCE Cable Shrunken Crew In Cashmere - Cream
GUEST IN RESIDENCE Cable Shrunken Crew In Cashmere - Cream
GUEST IN RESIDENCE Cable Shrunken Crew In CashmereCream
CN¥2,229
GUEST IN RESIDENCE Shrunken Polo In Cashmere - True Red & Cream
GUEST IN RESIDENCE Shrunken Polo In Cashmere - True Red & Cream
GUEST IN RESIDENCE Shrunken Polo In CashmereTrue Red & Cream
CN¥2,109
GUEST IN RESIDENCE Cable Vest In Cashmere - Chestnut
GUEST IN RESIDENCE Cable Vest In Cashmere - Chestnut
GUEST IN RESIDENCE Cable Vest In CashmereChestnut
CN¥1,949
Damson Madder Becca Midi Dress - Pink
Damson Madder Becca Midi Dress - Pink
Damson Madder Becca Midi DressPink
CN¥995
Damson Madder Lauren Midi Dress - Navy
Damson Madder Lauren Midi Dress - Navy
Damson Madder Lauren Midi DressNavy
CN¥995
Damson Madder Catrin Reversible Floral Gilet - Blue
Damson Madder Catrin Reversible Floral Gilet - Blue
Damson Madder Catrin Reversible Floral GiletBlue
CN¥719
Damson Madder Fifi Rugby Polo Top - Grey
Damson Madder Fifi Rugby Polo Top - Grey
Damson Madder Fifi Rugby Polo TopGrey
CN¥639
Damson Madder Felix Sweatpants - Grey
Damson Madder Felix Sweatpants - Grey
Damson Madder Felix SweatpantsGrey
CN¥599
Damson Madder Nola Bouse - Black
Damson Madder Nola Bouse - Black
Damson Madder Nola BouseBlack
CN¥599
Damson Madder Devon Pointelle Polo T-shirt - White
Damson Madder Devon Pointelle Polo T-shirt - White
Damson Madder Devon Pointelle Polo T-shirtWhite
CN¥359
Damson Madder Flower Basket Shrunken T-Shirt - White
Damson Madder Flower Basket Shrunken T-Shirt - White
Damson Madder Flower Basket Shrunken T-ShirtWhite
CN¥315
GUEST IN RESIDENCE Grizzly Bomber - Almond & Oatmeal
GUEST IN RESIDENCE Grizzly Bomber - Almond & Oatmeal
GUEST IN RESIDENCE Grizzly BomberAlmond & Oatmeal
CN¥7,119
GUEST IN RESIDENCE Plaid Work Shirt - Sungold Combo
GUEST IN RESIDENCE Plaid Work Shirt - Sungold Combo
GUEST IN RESIDENCE Plaid Work ShirtSungold Combo
CN¥5,449
GUEST IN RESIDENCE Grizzly Cardigan - Charcoal
GUEST IN RESIDENCE Grizzly Cardigan - Charcoal
GUEST IN RESIDENCE Grizzly CardiganCharcoal
CN¥4,335
GUEST IN RESIDENCE Grizzly Cardigan - True Red
GUEST IN RESIDENCE Grizzly Cardigan - True Red
GUEST IN RESIDENCE Grizzly CardiganTrue Red
CN¥4,335
GUEST IN RESIDENCE Striped Rugby - Chestnut & True Red Stripe
GUEST IN RESIDENCE Striped Rugby - Chestnut & True Red Stripe
GUEST IN RESIDENCE Striped RugbyChestnut & True Red Stripe
CN¥3,939
GUEST IN RESIDENCE Grizzly Stripe Crew In Cashmere - True Red Combo
GUEST IN RESIDENCE Grizzly Stripe Crew In Cashmere - True Red Combo
GUEST IN RESIDENCE Grizzly Stripe Crew In CashmereTrue Red Combo
CN¥3,939
GUEST IN RESIDENCE Theo Waffle Polo In Cashmere - Cream
GUEST IN RESIDENCE Theo Waffle Polo In Cashmere - Cream
GUEST IN RESIDENCE Theo Waffle Polo In CashmereCream
CN¥3,699
GUEST IN RESIDENCE Jane Cable Cardigan in Cashmere - Stone
GUEST IN RESIDENCE Jane Cable Cardigan in Cashmere - Stone
GUEST IN RESIDENCE Jane Cable Cardigan in CashmereStone
CN¥2,349
Damson Madder Jennifer Puffer - Navy
Damson Madder Jennifer Puffer - Navy
Damson Madder Jennifer PufferNavy
CN¥1,029
Damson Madder Marine Pointelle T-shirt - Leopard
Damson Madder Marine Pointelle T-shirt - Leopard
Damson Madder Marine Pointelle T-shirtLeopard
CN¥279
Damson Madder Milly Gilet - Blue
Damson Madder Milly Gilet - Blue
Damson Madder Milly GiletBlue
CN¥639
GUEST IN RESIDENCE Grizzly Reversible Hat - Black &  Almond
GUEST IN RESIDENCE Grizzly Reversible Hat - Black &  Almond
GUEST IN RESIDENCE Grizzly Reversible HatBlack & Almond
CN¥1,395
ST. AGNI Minimal Tailored Vest - Ivory
ST. AGNI Minimal Tailored Vest - Ivory
ST. AGNI Minimal Tailored VestIvory
CN¥2,109
Damson Madder Bonnie Check Scarf - Multi
Damson Madder Bonnie Check Scarf - Multi
Damson Madder Bonnie Check ScarfMulti
CN¥479
Damson Madder Harry Jeans - Blue
Damson Madder Harry Jeans - Blue
Damson Madder Harry JeansBlue
CN¥795
Damson Madder Sylvie Jeans - Blue
Damson Madder Sylvie Jeans - Blue
Damson Madder Sylvie JeansBlue
CN¥795
Damson Madder Leopard Drew Cargos - Charcoal
Damson Madder Leopard Drew Cargos - Charcoal
Damson Madder Leopard Drew CargosCharcoal
CN¥795
Damson Madder Felix Jeans - Blue
Damson Madder Felix Jeans - Blue
Damson Madder Felix JeansBlue
CN¥759
Damson Madder Persephone Midi Dress - Multi
Damson Madder Persephone Midi Dress - Multi
Damson Madder Persephone Midi DressMulti
CN¥759
Damson Madder Agathat Puff Skirt - Black
Damson Madder Agathat Puff Skirt - Black
Damson Madder Agathat Puff SkirtBlack
CN¥719
Damson Madder Mia Midi Dress - Blue
Damson Madder Mia Midi Dress - Blue
Damson Madder Mia Midi DressBlue
CN¥719
Damson Madder Candy Blouse - Blue
Damson Madder Candy Blouse - Blue
Damson Madder Candy BlouseBlue
CN¥679
Damson Madder Becca Blouse - Blue
Damson Madder Becca Blouse - Blue
Damson Madder Becca BlouseBlue
CN¥679
Damson Madder Harrison Trousers - Blue
Damson Madder Harrison Trousers - Blue
Damson Madder Harrison TrousersBlue
CN¥519
Damson Madder Tish Cami Top - Brown
Damson Madder Tish Cami Top - Brown
Damson Madder Tish Cami TopBrown
CN¥519
Damson Madder Ruched Satin Bag - Red
Damson Madder Ruched Satin Bag - Red
Damson Madder Ruched Satin BagRed
CN¥439
Damson Madder Ruched Satin Bag - Black
Damson Madder Ruched Satin Bag - Black
Damson Madder Ruched Satin BagBlack
CN¥439
Damson Madder Fresh Bread Long Sleeve T-Shirt - White
Damson Madder Fresh Bread Long Sleeve T-Shirt - White
Damson Madder Fresh Bread Long Sleeve T-ShirtWhite
CN¥359
Damson Madder Pointelle Hood - Pink  &  Choc
Damson Madder Pointelle Hood - Pink  &  Choc
Damson Madder Pointelle HoodPink & Choc
CN¥319
Damson Madder Lua Pointelle Long Sleeve Top - Leopard
Damson Madder Lua Pointelle Long Sleeve Top - Leopard
Damson Madder Lua Pointelle Long Sleeve TopLeopard
CN¥319
Damson Madder Canvas Tote Bag - Charcoal Print
Damson Madder Canvas Tote Bag - Charcoal Print
Damson Madder Canvas Tote BagCharcoal Print
CN¥279
Damson Madder Garter Scrunchie - Blue
Damson Madder Garter Scrunchie - Blue
Damson Madder Garter ScrunchieBlue
CN¥155
ST. AGNI Cocoon Leather Jacket - Chocolate
ST. AGNI Cocoon Leather Jacket - Chocolate
ST. AGNI Cocoon Leather JacketChocolate
CN¥4,890
ST. AGNI Woven Large Tote - Black
ST. AGNI Woven Large Tote - Black
ST. AGNI Woven Large ToteBlack
CN¥3,729
ST. AGNI Woven Large Tote - Chocolate
ST. AGNI Woven Large Tote - Chocolate
ST. AGNI Woven Large ToteChocolate
CN¥3,729
ST. AGNI Gathered Strapless Tie Back Maxi Dress - Chocolate Plum
ST. AGNI Gathered Strapless Tie Back Maxi Dress - Chocolate Plum
ST. AGNI Gathered Strapless Tie Back Maxi DressChocolate Plum
CN¥2,985
ST. AGNI Asymmetric Mini Dress - Ivory
ST. AGNI Asymmetric Mini Dress - Ivory
ST. AGNI Asymmetric Mini DressIvory
CN¥2,935
ST. AGNI Slim Woven Tote - Black
ST. AGNI Slim Woven Tote - Black
ST. AGNI Slim Woven ToteBlack
CN¥2,699
ST. AGNI Slim Woven Tote - Chocolate
ST. AGNI Slim Woven Tote - Chocolate
ST. AGNI Slim Woven ToteChocolate
CN¥2,699
ST. AGNI Cotton Paperbag Waist Trousers - Champagne
ST. AGNI Cotton Paperbag Waist Trousers - Champagne
ST. AGNI Cotton Paperbag Waist TrousersChampagne
CN¥2,699
ST. AGNI Origami Pocket Trousers - Black
ST. AGNI Origami Pocket Trousers - Black
ST. AGNI Origami Pocket TrousersBlack
CN¥2,585
ST. AGNI Bateau Tuck Mini Dress - Black
ST. AGNI Bateau Tuck Mini Dress - Black
ST. AGNI Bateau Tuck Mini DressBlack
CN¥2,585
ST. AGNI Minimal Fold trousers - Ivory
ST. AGNI Minimal Fold trousers - Ivory
ST. AGNI Minimal Fold trousersIvory
CN¥2,425
ST. AGNI Relaxed Pants - Chocolate Plum
ST. AGNI Relaxed Pants - Chocolate Plum
ST. AGNI Relaxed PantsChocolate Plum
CN¥2,029
ST. AGNI Deconstructed Shirt - Champagne
ST. AGNI Deconstructed Shirt - Champagne
ST. AGNI Deconstructed ShirtChampagne
CN¥2,029
ST. AGNI Envelope Sling Back Flats - Tofu
ST. AGNI Envelope Sling Back Flats - Tofu
ST. AGNI Envelope Sling Back FlatsTofu
CN¥2,029
ST. AGNI Envelope Sling Back Flats - Black
ST. AGNI Envelope Sling Back Flats - Black
ST. AGNI Envelope Sling Back FlatsBlack
CN¥2,029
ST. AGNI Envelope Sling Back Flats - Silver
ST. AGNI Envelope Sling Back Flats - Silver
ST. AGNI Envelope Sling Back FlatsSilver
CN¥2,029
ST. AGNI Perforated Ballet Flats - Black
ST. AGNI Perforated Ballet Flats - Black
ST. AGNI Perforated Ballet FlatsBlack
CN¥1,949
ST. AGNI Perforated Ballet Flats - Tofu
ST. AGNI Perforated Ballet Flats - Tofu
ST. AGNI Perforated Ballet FlatsTofu
CN¥1,949
ST. AGNI Draped Cowl Top - Black
ST. AGNI Draped Cowl Top - Black
ST. AGNI Draped Cowl TopBlack
CN¥1,789
ST. AGNI Soft Crescent Bag - Black
ST. AGNI Soft Crescent Bag - Black
ST. AGNI Soft Crescent BagBlack
CN¥1,630
ST. AGNI Soft Crescent Bag - Chocolate
ST. AGNI Soft Crescent Bag - Chocolate
ST. AGNI Soft Crescent BagChocolate
CN¥1,630
ST. AGNI Asymmetric Knit Top - Black
ST. AGNI Asymmetric Knit Top - Black
ST. AGNI Asymmetric Knit TopBlack
CN¥1,475
ST. AGNI Envelope Card Holder - Black
ST. AGNI Envelope Card Holder - Black
ST. AGNI Envelope Card HolderBlack
CN¥1,475
ST. AGNI Strapless Tie Back Top - Chocolate Plum
ST. AGNI Strapless Tie Back Top - Chocolate Plum
ST. AGNI Strapless Tie Back TopChocolate Plum
CN¥1,185
ST. AGNI Organic Cotton Baby T-Shirt - White
ST. AGNI Organic Cotton Baby T-Shirt - White
ST. AGNI Organic Cotton Baby T-ShirtWhite
CN¥709
ST. AGNI Organic Cotton Cut Out Tank Top - White
ST. AGNI Organic Cotton Cut Out Tank Top - White
ST. AGNI Organic Cotton Cut Out Tank TopWhite
CN¥629
Damson Madder Leopard Pet Bed - Leopard
Damson Madder Leopard Pet Bed - Leopard
Damson Madder Leopard Pet BedLeopard
CN¥519
Damson Madder Gingham Salad Bowl - Pink Gingham & Green Bow
Damson Madder Gingham Salad Bowl - Pink Gingham & Green Bow
Damson Madder Gingham Salad BowlPink Gingham & Green Bow
CN¥439
Damson Madder Gingham Frilly Platter - Pink Gingham
Damson Madder Gingham Frilly Platter - Pink Gingham
Damson Madder Gingham Frilly PlatterPink Gingham
CN¥439
Damson Madder Exclusive Il Bacio Brunch Long Sleeve T-Shirt - White
Damson Madder Exclusive Il Bacio Brunch Long Sleeve T-Shirt - White
Damson Madder Exclusive Il Bacio Brunch Long Sleeve T-ShirtWhite
CN¥359
Damson Madder Exclusive Café Pronto T-Shirt - Navy
Damson Madder Exclusive Café Pronto T-Shirt - Navy
Damson Madder Exclusive Café Pronto T-ShirtNavy
CN¥315
Represent Subway Jacket - Jet Black
Represent Subway Jacket - Jet Black
Represent Subway JacketJet Black
CN¥2,349
Represent Storm Runner Trainers - Chocolate
Represent Storm Runner Trainers - Chocolate
Represent Storm Runner TrainersChocolate
CN¥2,189
Represent Storm Runner Trainers - Off White
Represent Storm Runner Trainers - Off White
Represent Storm Runner TrainersOff White
CN¥1,980
Represent Crash Cropped Denim Jacket - Washed Black
Represent Crash Cropped Denim Jacket - Washed Black
Represent Crash Cropped Denim JacketWashed Black
CN¥1,949
Represent Subway Jumpsuit - Jet Black
Represent Subway Jumpsuit - Jet Black
Represent Subway JumpsuitJet Black
CN¥1,555
Represent Skater Jeans - Washed Blue
Represent Skater Jeans - Washed Blue
Represent Skater JeansWashed Blue
CN¥1,475
Represent Graphic Logo Hoodie - Cream
Represent Graphic Logo Hoodie - Cream
Represent Graphic Logo HoodieCream
CN¥1,475
Represent Graphic Logo Hoodie - Black Coffee
Represent Graphic Logo Hoodie - Black Coffee
Represent Graphic Logo HoodieBlack Coffee
CN¥1,475
Represent Revolver Gilet - Warm White
Represent Revolver Gilet - Warm White
Represent Revolver GiletWarm White
CN¥1,395
Represent Boyfriend Hooded Sweatshirt - Grey Marl
Represent Boyfriend Hooded Sweatshirt - Grey Marl
Represent Boyfriend Hooded SweatshirtGrey Marl
CN¥1,345
Represent Boyfriend Hooded Sweatshirt - Jet Black
Represent Boyfriend Hooded Sweatshirt - Jet Black
Represent Boyfriend Hooded SweatshirtJet Black
CN¥1,345
Represent High Rise Wide Leg Jeans - Washed Blue
Represent High Rise Wide Leg Jeans - Washed Blue
Represent High Rise Wide Leg JeansWashed Blue
CN¥1,315
Represent Fender Cargo Trousers - Steel Blue
Represent Fender Cargo Trousers - Steel Blue
Represent Fender Cargo TrousersSteel Blue
CN¥1,265
Represent Fender Cargo Trousers - Antique White
Represent Fender Cargo Trousers - Antique White
Represent Fender Cargo TrousersAntique White
CN¥1,265
Represent Everyday Logo Crew Sweatshirt - Jet Black
Represent Everyday Logo Crew Sweatshirt - Jet Black
Represent Everyday Logo Crew SweatshirtJet Black
CN¥1,235
Represent Everyday Logo Crew Sweatshirt - Grey Marl
Represent Everyday Logo Crew Sweatshirt - Grey Marl
Represent Everyday Logo Crew SweatshirtGrey Marl
CN¥1,235
Represent Everyday Sweatpants - Jet Black
Represent Everyday Sweatpants - Jet Black
Represent Everyday SweatpantsJet Black
CN¥1,155
Represent Slim Fit Zip Sweatshirt - Grey Marl
Represent Slim Fit Zip Sweatshirt - Grey Marl
Represent Slim Fit Zip SweatshirtGrey Marl
CN¥1,155
Represent Slim Fit Zip Sweatshirt - Jet Black
Represent Slim Fit Zip Sweatshirt - Jet Black
Represent Slim Fit Zip SweatshirtJet Black
CN¥1,155
Represent Subway Sweatpants - Jet Black
Represent Subway Sweatpants - Jet Black
Represent Subway SweatpantsJet Black
CN¥1,109
Represent Everyday Gilet - Grey Marl
Represent Everyday Gilet - Grey Marl
Represent Everyday GiletGrey Marl
CN¥1,075
Represent Everyday Gilet - Jet Black
Represent Everyday Gilet - Jet Black
Represent Everyday GiletJet Black
CN¥1,075
Represent Everyday Sweatpants - Grey Marl
Represent Everyday Sweatpants - Grey Marl
Represent Everyday SweatpantsGrey Marl
CN¥759
Represent Boyfriend T-Shirt - Grey Marl
Represent Boyfriend T-Shirt - Grey Marl
Represent Boyfriend T-ShirtGrey Marl
CN¥679
Represent Boyfriend T-Shirt - Jet Black
Represent Boyfriend T-Shirt - Jet Black
Represent Boyfriend T-ShirtJet Black
CN¥679
Represent Scoop Hem Baby T-Shirt - Jet Black
Represent Scoop Hem Baby T-Shirt - Jet Black
Represent Scoop Hem Baby T-ShirtJet Black
CN¥439
Represent Scoop Hem Baby T-Shirt - Grey
Represent Scoop Hem Baby T-Shirt - Grey
Represent Scoop Hem Baby T-ShirtGrey
CN¥439
Represent Bike Cycling Shorts - Jet Black
Represent Bike Cycling Shorts - Jet Black
Represent Bike Cycling ShortsJet Black
CN¥439
Represent Bike Cycling Shorts - Grey
Represent Bike Cycling Shorts - Grey
Represent Bike Cycling ShortsGrey
CN¥439
Stanley Quencher H2.0 FlowState Tumbler - 40oz - Rose Quartz
Stanley Quencher H2.0 FlowState Tumbler - 40oz - Rose Quartz
Stanley Quencher H2.0 FlowState Tumbler - 40ozRose Quartz
CN¥359
Stanley Legendary Food Jar & Spork - 14oz - Matte Black
Stanley Legendary Food Jar & Spork - 14oz - Matte Black
Stanley Legendary Food Jar & Spork - 14ozMatte Black
CN¥359
4th & Reckless Tyler Seamless Leggings - Black
4th & Reckless Tyler Seamless Leggings - Black
4th & Reckless Tyler Seamless LeggingsBlack
CN¥390
4th & Reckless Tyler Seamless Leggings - Grey
4th & Reckless Tyler Seamless Leggings - Grey
4th & Reckless Tyler Seamless LeggingsGrey
CN¥390
4th & Reckless Sammie Halter Neck Sport Bra - Black
4th & Reckless Sammie Halter Neck Sport Bra - Black
4th & Reckless Sammie Halter Neck Sport BraBlack
CN¥279
4th & Reckless Brogan Sports Crop Top - Black
4th & Reckless Brogan Sports Crop Top - Black
4th & Reckless Brogan Sports Crop TopBlack
CN¥279
4th & Reckless Jenna Racer Back Sports Bra - Black
4th & Reckless Jenna Racer Back Sports Bra - Black
4th & Reckless Jenna Racer Back Sports BraBlack
CN¥279
120 out of 367 products