Gucci Mane for Reebok

25 April 2019

Reebok taps rap legend Gucci Mane as the face of their latest campaign.

Reebok Classic unveil recording artist Gucci Mane as the face of the brand’s latest campaign, joining the ranks of Reebok Classic’s like-minded collective of inspirational style and music trailblazers including Future, Machine Gun Kelly and Rae Sremmurd - reintroducing Reebok Classics line as the go-to footwear for a switched-on style-minded generation.

Originally launched as a fitness sneaker in 1986, the Reebok Workout Plus has reemerged as a fashion staple having been reiterated and retooled in partnership with a range of inspirational performing artists and industry-figureheads.

The new Workout Plus campaign featuring Gucci Mane was shot against an industrial backdrop at Attic Studios in New York City by renowned lifestyle photographer Daniel Regan, videographer Thuan Tran and stylist Jason Rembert.

It’s really exciting to be part of the Reebok fam andget the opportunity to star in my own campaign. I’ve been a big fan of Reebok since day one,and the Workout is one of my favourite styles because of its look and long heritage, especially inAtlanta and the South. It’s a style that’s stood the test of time and I’m excited to put my owntake on it through this campaign.-Gucci Mane-

The latest iterations of the Reebok Workout Plus are coming soon to END.

writerDavid Dover