Culture

END. Newcastle - Grey Street Now Open

END. presents our new Newcastle flagship store on Grey Street with this exclusive photo set from Peter Cook.

END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
Building on the success of previous stores, END. have worked with Brinkworth to create an all-new 13,700 square foot  Newcastle upon Tyne flagship on the historic Grey Street, housed within one of the city’s iconic Grade II listed buildings.  
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
As one of the world’s leading menswear and womenswear digital fashion retailers, the relocation of END.’s hometown bricks and mortar store demonstrates the undoubtable value in creating unforgettable customer experiences and highlights our continued commitment to strengthening our relationships with our customers through a strong physical retail presence.   
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
The concept remains true to that of London and Glasgow, using a premium material palette of marble, stainless steel, mirror and maple to create large, monolithic landscapes. Brinkworth’s immaculate detailing presents a refined and clean platform for END. to showcase our expanding luxury multi-brand portfolio.  
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
Split across three floors, the basement houses our sneaker, streetwear and skate offering, alongside a launch space that can be given over to brands for exclusive product releases, while the ground floor presents our comprehensive selection of contemporary and classic fashion brands. Rounding off END.’s holistic approach to modern fashion, the first floor showcases a wide array of luxury fashion, alongside an extensive beauty and lifestyle selection to complete the Grey Street store’s diverse range. 
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
Seamlessly blending the online END. experience with the physical space, dedicated END. Newcastle product launches will be offered via our END. App, as well as through our integrated omni-channel offering. 
END. Grey Street - Newcastle upon Tyne, shot by Peter Cook
END. Newcastle, 104 - 108 Grey Street, Newcastle upon Tyne, NE1 6JG.
writerEND.
|photographerPeter Cook
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