Shop the Latest Arrivals From Stussy

Examining global subcultures through a Californian lens.

One of the most popular brands on the END. roster, the Californian streetwear imprint Stussy returns with its 2017 Holiday collection.

Exploring international subcultures through the brand's quintessentially Californian lens, the collection draws reference from the dishevelled prep of the Mods to the heritage sports psychedelia of 80s Madchester. The result is a classically Stussy infusion of style cues that find themselves working together in complete harmony.

Looking at the aesthetic qualities of contrast, staple outerwear pieces such as Down Puffers and Flight Jackets are served up in traditional autumnal hues set against lighter pieces which are still very much in bloom. Mushroom print rayon shirting, poppy emblazoned denim, and this season's emerging staple fleece, are just a few examples of the collection's whimsical take on prints, dying, and embroidery.

Having emerged in the 1980s as a surfwear brand, this globally-inspired collection serves as a friendly reminder that although Stüssy is now mostly worn in urban playgrounds, the brand never forgets the natural world that first inspired it.

For drop 2, Stussy delivers a range of premium streetwear essentials, with a focus on outer and winterwear in a juxtaposing psychedelic palette.

The Stussy 2017 Holiday collection is now available at END.

writerEuan Smart
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