Reebok celebrate the nostalgic age of analogue tech.
Drawing inspiration from audio cassettes and VHS tapes – iconic pop-culture artifacts of the 1980s – Reebok’s new 'Iconic Tape' pack dresses the Club C in premium materials and design features that nod to pre-Millenium nostalgia.
Luxurious leather and suede take centre stage across the pack. The Club C looks as classic as ever in nude tones with a patch of Reebok-branded suede on the heel. An all-white edition exudes simplicity, finished with cool grey suede on the heel, while a triple black scheme epitomises the theme with its stealthy upper and charcoal heels stirring memories of the decades of dominance enjoyed by VHS in the days before digital stole its crown.
To finish, branded ribbons run down the tongues of each design, taking design cues from the reams of tape that every so often spilled from well-loved, over-played tapes.
The Reebok Club C 85 'Iconic Taping' Pack will be available at END. on 14th September.
Reebok Club C 85 IT
Black/Coal/White
BS6211
Reebok Club C 85 IT
White/Skull Grey/Black
BS6212
Reebok Club C 85 IT
Sand Stone/Black/White
BS8255