Culture

THE NIKE TALKING SHOP PRESENTED BY END. SCREENING

To celebrate the launch of the Nike Talking Shop presented by END., we held a screening with staff and friends in our Newcastle store ahead of the video's release.

To mark the launch of our Talking Shop video, an ongoing series where Nike gets behind the scenes with the stores integral to sneaker and streetwear culture, we held a screening at our Newcastle flagship, Grey Street, the evening before its debut.  

The evening saw END. staff and friends come together to celebrate the retailer’s beginnings, its achievements and its deep-rooted connection with Nike. The video, which features staff members ranging from retail, buying and marketing, takes viewers on a journey through the story of END., right the way from its humble beginnings in the heart of Newcastle to being a global tastemaker in fashion.

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