BRAND PROFILE: SALOMON

From what started as a ski brand, Salomon has evolved into one of the hottest brands in streetwear, spotted on the runways of Fashion Week’s biggest cities and the Super Bowl Halftime show, where Rihanna sported the Maison Margiela MM6 x Salomon Cross Low. 

Let’s delve deep into Salomon’s success, from its humble beginnings to taking the footwear scene by storm.

SHINING A LIGHT SALOMON ORIGINS

History of Salomon: Where did it all begin? 

Salomon started manufacturing ski edges, setting the stage for adventurers to conquer the slopes. Its innovation journey didn't stop there, it led them to pioneer safer ski cable bindings with the ground-breaking Skade in 1955, an answer to the perilous nature of the equipment of the time. Two years later, they introduced "Le Lift," a revolutionary binding with a heel release mechanism to reduce ski injuries.

Salomon's commitment to enhancing outdoor experiences didn't waver. The brand's dedication to innovation shines through Roger Tallon's creation, the rear-entry SX90 ski boot in 1979. Fast forward to 1990, and Salomon embarked on designing its skis for the first time, unleashing the S9000. In 1992, Salomon made its foray into hiking footwear with the "Adventure Range," a design featuring an internal fitting system and a zipper that remains progressive to this day.

The brand's love for adventure racing set the stage for the explosive growth of trail running in the early 2000s, with Salomon playing a pivotal role. Trail running wasn't just a sport, it was a global phenomenon, largely thanks to Salomon's trailblazing technology and worldwide promotion.

As we fast forward to 2023, Salomon, once synonymous with technical trail runners and ski gear, has firmly established itself in the sneaker realm. In a world dominated by big sportswear giants, Salomon's surge is fuelled by the evolving consumer preference for technically-innovative products.

The trend of gorpcore, gaining momentum in 2017, played a vital role, too. It signifies the merger of fashion with technical outerwear and was accelerated by the pandemic, which sparked a widespread desire for outdoor escapades. Salomon's journey from a snow-clad paradise to a global trailblazer in outdoor and sneaker culture is an adventure in itself.

Who owns Salomon & where is Salomon from?

Salomon's journey started in 1947 from the picturesque French Alps and the vision of François, Jean, and George Salomon. This family trio, initially in the business of crafting steel saw blades, shifted gears when they drew inspiration from their Alpine surroundings. The brand is now a part of the Finnish sporting goods conglomerate Amer Sports and has been since 2005.

What is Salomon renowned for?

Salomon is celebrated for its technical expertise, creating products that excel in challenging outdoor conditions, from skiing to snowboarding and trail running. Today, it’s made a mark in the industry by incorporating performance and style, for fashion enthusiasts who prioritise function and fashion. Read on to explore Salomon products, each tailored to an environment.

What is Salomon’s purpose?

To “help people unleash the best version of themselves through fulfilling outside sports experiences.”

How to pronounce Salomon?

Sahl-uh-mun

When did Salomon first evolve into fashion? 

How did a 75-year-old skiing brand become a major player in fashion footwear? It began when Salomon teamed up with The Broken Arm, a unique concept store known for curating emotionally evocative design. This collaboration allowed Salomon to diversify into fashion. In 2016, the "Advanced" line was established within Salomon, with the help of Jean-Philippe Lalonde, to evolve the performance line.

ICONIC SALOMON SNEAKER MODELS AND TYPES

Road Running

• Salomon DRX Bliss

For the running enthusiasts, the Salomon DRX BLISS is a game changer. This shoe not only offers an optimum height and plush cushioning, but it also features an Active Chassis that directs your energy and provides the support you need. The tight fit around the collar guarantees a secure, steady hold for a run that's as enjoyable as it is confident.

• Salomon Aero Glide

Aero Glide is your lightweight, cushioned running partner, helping drive you mile after mile with endless energy and bounce.The upper build promotes ventilation, keeping things airy and comfortable, while the softness in the tongue and collar area ensures an exceptional fit.

• Salomon S/LAB Phantasm 2 

The S/LAB Phantasm 2 is a racing dynamo that's not only superlight but also super responsive. The secret behind its propulsive energy is its innovative superlight bouncy foam paired with a full-length carbon plate, all enclosed within a high-quality racing fit.

Trail Running

• Salomon Sense Ride 5

The Sense Ride 5, is your ultimate trail shoe. Whether it's fast-paced trail runs or challenging ultra-distances, this shoe is ready to take on anything. It's a versatile powerhouse that seamlessly adjusts to diverse terrains. The balanced midsole offers the perfect blend of cushioning and responsiveness, while the engineered mesh upper with Sensifit ensures just the right level of comfort and hold.

• Salomon Speedcross 6

In the early 2000s, Salomon, inspired by local races and its team, saw a need for lighter, faster footwear. Designer Reglan G Brewer, nearing the end of his contract, developed the revolutionary Speedcross. This lightweight, protective shoe altered Salomon's course, reshaped mountain running, and boosted trail running's popularity. The Speedcross has been updated in 2007, 2011, 2016, and 2019, with the Salomon Speedcross 6 being the latest grippy, lightweight and protective trail model.

• Salomon Glide Max TR

Salomon's Glide Max TR boasts an elevated stack height equipped with innovative Energy Foam that provides a smooth and velvety cushioning effect. If you're a long-distance trail runner in search of gentle, plush landings, this shoe is your ideal pair.This silhouette features a lightweight, engineered mesh upper that ensures lasting comfort and breathability, making them a reliable companion for your long runs.

• Salomon Thundercross

When it comes to tackling the toughest trails, Salomon Thundercross is your trusted partner. Developed in the French Alps, Thundercross is a trail shoe designed for dynamic and cushioned comfort. It offers a precise foothold and exceptional grip for any terrain, no matter how challenging. Whether it's rolling landscapes, rocky inclines or sticky single tracks, its 5mm lugs are prepared to handle it all.

Hiking

• Salomon XA Pro 3D V9 Wide GORE-TEX

Stability? Durability? Support? Check. The Salomon XA Pro 3D V9 Wide GORE-TEX will take on even the most demanding adventures. They’re grippy, tough and protective, with tailored lug patterns and All Terrain Contagrip ideal for any hike.

• Salomon Elixir GORE-TEX

The Salomon Elixir GORE-TEX is designed for enduring long distances with its soft, balanced cushioning. Equipped with a waterproof membrane for harsh weather conditions and extra padding in the collar and tongue. This premium hiking shoe is built without any compromises, and is ready to take you on far-reaching journeys.

• Salomon X Ultra 4 Mid GORE-TEX

The Salomon X Ultra 4 Mid GORE-TEX is the perfect partner to power through uphills and descents. It mimics the agility of trail-running shoes while providing the required stability, grip, and waterproof protection for technical terrains. The shoe's new chassis further enhances its ability to safeguard sensitive joints without hindering your freedom of movement.

Fashion

• Salomon XT-6

The Salomon XT-6 is the latest silhouette from the XT line. In 2013, it stormed onto the scene and quickly became the go-to shoe for elite athletes tackling ultra-distance races in some pretty tough conditions. The silhouette has made a comeback and now leans more towards athleisure and lifestyle than performance. You’ll find this silhouette in a vast range of colourways and in a line-up of collaborations from the likes of END., Sandy Liang, Palace and more.  If you did choose to wear this shoe for the trails over fashion purposes, the technical features remain, such as its ContraGrip™ outsoles, an Agile Chassis System midsole.

• Salomon XT-4

Just like the XT-6, the XT-4 is your ultimate fashion and all-terrain adventure shoe. It’s slightly bulkier than the XT-6 and this model comes in a range of prints and colourways. The Salomon XT-4 is loaded with cutting-edge tech like the ContraGrip™ outsoles, and an Agile Chassis System. So, whether it's style or substance you're after, the XT-4 has got you covered.

• Salomon Xt-Wings 2

Another silhouette from the XT family tree, the original Salomon Wings have faced and conquered the roughest trails out there. But, with the rise in gorpcore trends, the Xt-Wings 2 has also been a silhouette favoured by footwear enthusiasts and fashion brands alike for collaborations. With its iconic chassis and range of vibrant colours, it's easy to see why.

• Salomon RX Moc

The Salomon RX Moc is the epitome of comfort and relaxation for your feet. Built with the aim to minimise any strain, this lightweight, breathable summer shoe is perfect for post-exercise recovery.

SALOMON SNEAKER TECHNOLOGY

Salomon has made a name for itself by continuing to push the boundaries in fabric innovation, textile engineering, cushioning systems, and functional hardware.

Advanced Chassis

Salomon's Advanced Chassis is a midsole support plate made from thermoplastic urethane, its primary purpose is to enhance foot stability by minimising side-to-side movement, ensuring a secure and supported step.

Energy Blade

For an extra burst of energy in every stride, the Energy Blade is engineered to channel and amplify power, acting like a springboard that propels you forward with improved acceleration.

Matryx

Matryx stands out as a Salomon exclusive. It’s a lightweight mesh combining Kevlar - a strong, heat-resistant synthetic fibre - and high-tenacity polyamide. This unique blend offers not only breathability but also water-resistant properties, ensuring your feet stay comfortable and dry.

Contagrip®

Salomon's signature Contagrip outsole is designed to deliver optimum traction on a variety of surfaces, whether they're dry or slippery. It keeps you steady and confident during your outdoor adventures.

Sensifit

Sensifit is a carefully designed overlay that wraps your foot from the midsole to the lacing system, ensuring a snug and secure fit from all angles. It provides the comfort and support you need for any activity.

EnergyCell

Salomon has harnessed the power of EVA foam to create EnergyCell, a unique feature that offers shock absorption while promoting a natural and comfortable stride.

SALOMON SNEAKER IMPORTANT INFORMATION

Are Salomon shoes waterproof?

While the upper part may not be fully waterproof, its mesh fabric is known for its rapid drying properties. Additionally, it provides superior drainage and ensures ample air circulation.

Are all Salomons waterproof?

If they’re integrated with GORE-TEX technology, then they’re waterproof. Salomon’s GORE-TEX footwear can handle the toughest conditions.

Can Salomon shoes be washed?

The weather can be unreliable at times. To keep your Salomons in top condition, it’s best to clean off any dirt and mud after each use. A gentle, damp brush and clean water work wonders. So, avoid using a washing machine, as it's not suitable for your shoes. Then, allow your footwear to air dry at room temperature; steer clear of any external heat sources, including direct sunlight. Your Salomons will thank you for the TLC.

Can you recycle Salomon shoes?

The recycling process of running shoes is complex due to the various materials involved and the difficulty in separating those materials. This process prompted Salomon to launch its index.01 project, which focuses on creating a high-quality pair of running shoes that are completely recyclable and can be easily broken down when they reach their product life span. These shoes can then be repurposed into new items like ski boot liners. Salomon plays a direct role in the recycling process by arranging for the free pick-up of used running shoes and subsequently recycling the two primary materials: the thermoplastic (TPU) from the sole, and the recycled polyester from the upper part of the shoe.

SALOMON STYLING AND SIZING

Is the Salomon XT-6 true to size?

The Salomon XT-6 is generally suggested to be taken in a half size larger than your usual. If your feet aren't particularly narrow, you may find them tighter than usual due to the snug upper and arch support. 

Is the Salomon XT-4 true to size?

The Salomon XT-4 provides a marginally broader fit than the XT-6, so choosing your actual size is likely the best choice as its upper isn't as restrictive. But, if you have wider feet or like a bit more wiggle room in your footwear, increasing your size by half won't lead to any problems.

Do Salomon Speedcross run small?

The Salomon Speedcross tends to have a narrower fit, providing a slightly smaller feel. So, to help avoid any discomfort in the toe box section, we recommend sizing up by half from your usual shoe size.

Salomon Collaborations:

In case you haven’t noticed already, Salomon has taken the fashion world by storm in recent years, especially with their innovative collaborations - and these have been an important milestone in the brand’s fashion success. The Salomon Advanced program has infused the brand with a fresh energy by creating designs that truly blend function and aesthetics. Some notable collaborations that have helped Salomon cement themselves in the fashion field are:

END.

Comme des Garçons

Palace

Sandy Liang

MM6 Maison Margiela

and wander 

Plus many more…

We tapped the shoulder of our Design and Collaborations team here at END. to get an insight into what they love about Salomon, how they style their Salomons and what inspired them with their latest END. x Salomon XT-6 'Foraging collaboration:

What do you love about Salomon shoes?

“The fact that Salomons can be dressed up or down. The shoes don’t just apply to the outdoors anymore, it brings a different perspective to the brand that they haven’t seen before. They’re very easy to wear with them having a speed lace and a pocket, the use of outdoor materials make them great for the weather here in the UK.” - Collaborations Footwear and Apparel Designer

What is your favourite Salomon shoe?

“I really like the XT-6 but I love the RX moc too, you don’t see too many people in them and they’re also very comfortable. The Salomon Acs Pro also seems to have some energy around it, I think the footwear fans like how it was originally designed by Christian Tresser– it brings a nostalgic feel even though it’s a pretty modern silhouette.” - Collaborations Footwear and Apparel Designer

“Aside from the END. pairs, I really like the most recent MM6 collaboration with the Salomon quick lace.” - Collaborations Footwear and Apparel Designer

Can you remember what your first pair of Salomon’s were and when? And what silhouette was it?

“My first pair of Salomon’s was the XT- Wings 2 Sirocco, the first collaboration we did with Salomon. The colour was really different to anything we had seen Salomon bring to market so it made quite an impact. I still wear them to this day, they’re a great silhouette with an even better colour story.” - Collaborations Footwear and Apparel Designer

What do you use your Salomon shoes for? Walking, Hiking, Running, Fashion? Etc.

“I use my Salomons for a lot of different things, mostly for everyday wear like going to the shops or to work. They’re great for the outdoors but I’m always too afraid I’ll scruff them/make them look dirty so I try to not use them for muddy walks - even though that is the shoes main purpose! As it does rain a lot here in the UK, this is my go-to shoe for the more miserable days – I know for sure then that my feet will stay dry.” - Collaborations Footwear and Apparel Designer

“I now wear both of my pairs of END. XT6s for everyday/predominantly fashion. Although, they are practical for the wet weather we have here in the north east, so they have actually replaced some of my other, less practical footwear that had been in my rotation.” - Collaborations Footwear and Apparel Designer

How do your Salomon shoes fit? Did you size up, down or true to size?

“I take my true size in Salomon. Sometimes I go up 0.5 if I’m buying them for walking, and if I do activities in my shoes, I normally like a little more space in them just in case.” - Collaborations Footwear and Apparel Designer

“I half sized up for both XT-6 pairs I own but got my usual size in the XT Wings 2.” - Collaborations Footwear and Apparel Designer

“I sized up half a size, I am usually a size 5.5 and got a 6.” - Collaborations Footwear and Apparel Designer

How do you style Salomon shoes?

“I style my Salomons depending on what colour they are, I kind of start with the shoes and then try to tie in colours on the upper of the body. Normally I’m wearing baggy pants with the Salomon – and then a tee or sweat for everyday. If I'm out in the countryside walking/doing an activity, I try to find active pants to wear and then some type of fleece and beanie hat to keep me warm.” - Collaborations Footwear and Apparel Designer

“Casually. Maybe a simple t-shirt with a wide leg pant or a long skirt.” - Collaborations Footwear and Apparel Designer

What do you love about the brand Salomon as a whole?

“I love that Salomon has a real history with skiing and sports, it's an authentic story that they can tell as a brand going forward. They don’t just focus on colourways they try to push the boat out when it comes to design features for example – Maison Margiela and Boris Bidjan Saberi – it's great that they play in the world of high end fashion.” - Collaborations Footwear and Apparel Designer

Why did END. / the collaborations team choose to team up with Salomon?

“The reason we chose to team up with Salomon is because of the history the brand has with the outdoors, and the fact that the brand is entering into our world of streetwear. We feel we can tell an amazing story with the brand and bring it to life in a new market that they have not seen before.” - Collaborations Footwear and Apparel Designer

What were your design inspiration for any of the recent END. x Salomon collaborations?

“The idea came from seeing people after covid forage for ingredients, people started to get creative and find hobbies after the lockdown ended. I studied people’s different passions and saw that foraging was one that was on the rise. With Salomon being an outdoors brand, I thought the two linked very well. I started to look at what the END. assets would look like if we went down the mushroom route and I really liked the idea of shooting someone wearing the Salomon’s whilst foraging. As well as this the colours of the truffle and porcini worked very well on the Salomon’s, they’re both wearable colours.” - Collaborations Footwear and Apparel Designer

END. STYLING TEAM

There are a range of ways to style your Salomons, whether it's for fashion or outdoors purposes. Our END. styling team have been on hand to give you their suggestions when it comes to styling Salomon shoes:

What do you love about Salomon shoes?

“I love the durability, design and functionality of the shoe.” - Junior Stylist

“Unique designs and originality of the shoe is what I love the most.”- Styling Assistant

What is your favourite Salomon shoe?

After asking a range of our stylists at END., they favoured the Salomon XT-6 and the Salomon Xt-Wings 2.

How do you style Salomon shoes? E.g. what types of garments, accessories etc.

“Technical trousers or shorts.” - Junior Stylist 

“Longline skirts, loose or wide leg trousers.” - Styling Manager

What other brand’s do you style Salomon shoes with?

“Sandy Liang, Arcteryx, Napapijiri, Patagonia, Montane.” - Junior Stylist 

“AndWander, Snow Peak, WAWWA, 66°North, Girls of Dust, Peachy Den, Anglan, Acronym, GOOPImade, to name a few.” - Styling Manager

What makes you choose to style Salomon over other brands?

“They offer the versatility of both an outdoor and casual city shoe.” - Styling Manager

“Silhouettes and colourways are usually more wearable than the likes of Merrell or HOKA.” - Junior Stylist 

How do you prefer to style Salomons – fashion or for athletic purposes?

“I enjoy the contrast of styling with a maxi dress.” - Junior Stylist 

“For both, but definitely fashion foremost.” - Styling Manager

SIMILAR BRANDS TO SALOMON

Your Salomon journey doesn’t need to stop here. We've curated a collection of brands that are similar to Salomon, saving you the effort of searching. Discover them all in one convenient place below.

Arc’teryx

If you’re a fan of Salomon, then you’re going to want to look the part by pairing them with something from Arc’teryx. Nestled in the Canadian Coast Mountain wilderness, Arc'teryx was established by local climbers in 1989, and continues to serve as a hub for individuals who share similar passions and interests. The brand prioritises meticulous design, timeless quality, and simplicity to ensure superior performance in critical situations. Oh, and let’s not forget that unmistakable logo, it references the Archaeopteryx, the transitional fossil of early dinosaurs to birds. Check out our collection at END. with everything from those Beta Jackets to those Atom Vests.

HOKA

Just like Salomon, you’ve probably seen HOKA shoes just as much on the trails as you have the city streets. HOKA was founded in Annecy, France by two former Salomon executives in Nicolas Mermoud and Jean Luc Diard. In just a few years since its founding, HOKA's distinctive oversized midsole design had already made it the preferred footwear for many of the world's top trail runners, known for its exceptional comfort. But recently, with the outdoor trend and an increased interest in functionality, HOKA was another brand that everyone has gravitated towards. We’ve got a huge range of HOKA at END. to choose from. 

Merrell 

If you’d rather opt for a more functional-first approach, then Merrell is the go-to for you. Their purpose is to embrace the profound joy of the outdoors and their mission is to create meticulously crafted, thoroughly tested products that exceed expectations in terms of performance, adaptability, and longevity. Shop their collection at END. and see for yourself.

Asics

If you love Salomon, then you’re sure to love Asics. Its range of comfortable yet stylish footwear were once favoured more for the running tracks and are now up there with one of the trendiest lifestyle sneakers of the season. Their mission is to provide goods and services that promote healthy and fulfilling lifestyles throughout the world. So be sure to take a look at our collection at END. to find your new go-to lifestyle shoes.

New Balance

New Balance stands for more than just sneakers. Their products seamlessly merge functionality and style, offering the performance technology you require and the aesthetics you desire. Our range of New Balance at END. is extensive, you’re sure to find a pair that suits your needs.