ASICS strives to empower "a sound mind in a sound body" with its performance footwear, inspiring well-being with world-beating technical innovation and design. The pioneering performance brand was founded back in 1949 by Kihachiro Onitsuka and has since been recognised as a leader in the world of sport and lifestyle sneakers. Whether you’re looking to nail your streetwear style or reach your long-term running goals, we have the men’s Asics sneaker for you.
Discover an array of vibrant colourways, breathable mesh, and streamlined silhouettes with Asic’s men's sneaker collection. With comfort, support, and performance in mind, Asics has you covered with its four different footwear categories: cushioning, stability, trail/off-road, and speed.
For soft landings and uncompromised comfort thanks to revolutionary shock-absorbing GEL technology, ASICS running shoes like the GEL-NIMBUS and GEL-KAYANO, firm favourites amongst Olympians and running clubs alike. And it doesn't stop there: running styles like the GEL-NIMBUS 9 have been co-opted by the streetwear community, becoming city-ready favourites enriched with iconic Y2K details.
Think you've found the match for you? Then shop the latest ASICS trainers for men today.
For a more in-depth look at the brand, check out our Asics Brand Profile.
Discover discounts in the Asics Mens Sale.