Watch Now: Billionaire Boys Club Pre-SS18 Video Lookbook

Directed by Kid Art.

The brainchild of style-icon Pharrell Williams and the Japanese designer best known as the founder of BAPE, Nigo, Billionaire Boys Club return with a video lookbook for their inbound Pre-Spring 2018 collection.

Partnering with Kid Art for the capsule collection, the international streetwear imprint has built upon an ethos that 'wealth is of the heart and mind, not the pocket' since its inception in 2005.

Consistently delivering a range of premium streetwear statement pieces, with a heavy focus on graphic prints and branded motif, BBC's Pre-Spring 2018 celebrates the idea of 'anti-old-school'.

Check out the video lookbook above.

The latest drop from Billionaire Boys Club is coming soon to END.

writerEuan Smart
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