Editorial

FEAR OF GOD ESSENTIALS AT END.

Fear of God ESSENTIALS is the perfect embodiment of Jerry Lorenzo’s refined design sensibility.

Fear of God ESSENTIALS is an embodiment of the sensibility inherent to Jerry Lorenzo. First of all, there’s his love of sportswear, something which is prevalent throughout the elevated reworks featuring in the line’s collections.

His refined aesthetic approach is something that’s immediately clear with Fear of God ESSENTIALS, too; cuts are relaxed and streetwear leaning, colour palettes are earth toned and branding adheres to his understated visual codes.

The collection at END. perfectly reflects the design approach at the core of Fear of God ESSENTIALS, with relaxed, neutral-toned jersey pieces like hoodies and crews, vintage-inspired sportswear classics like coach jackets and staple pieces like branded tees.

writerEND.
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