Editorial

Shop the Latest Arrivals from Givenchy SS18

Luxury streetwear direct from Paris

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Consistently raising the bar in its output of streetwear product to better suit the needs of a new generation of luxury consumers, Givenchy delivers a slew of graphic-heavy urban staples for SS18.

Staying true to the storied house's motif-laden sensibility, the Parisian label's star and stripe motifs are deftly applied across a range of classic streetwear silhouettes in a bold palette of primary red and blue. Endlessly imbued with the label's statement rock-and-roll aesthetic, SS18 signals a change of venue for the Givenchy man under the new creative direction of Clare Waight Keller. Emerging from the depths of a dive bar off the Champs-Élysées and onto the streets outside, Givenchy arrives reinvigorated with a new urban grit for the season ahead.

Although it is early days in Waight Keller's tenure at Givenchy (Tisci sat at the helm of the house for 12 years prior to announcing his departure in February 2017), a natural symbiosis of the Givenchy style-codes and Waight Keller's personal design identity is bubbling to the surface and the results thus far seem promising. Particularly strong is the brand's latest exploration of street-ready outerwear, where Givenchy's luxury DNA has been masterfully applied across a range of statement silhouettes.

Givenchy SS18 is now available at END.

writerEuan Smart
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