adidas Consortium 'Run Thru Time' pack - Launching 19th July

Inspired by the past. Built for the future.

From the middle of the 20th century to the present day, adidas has been at the vanguard of performance footwear. For summer 2017, the Thre Stripes present 'Run Thru Time' - a contemporary running pack inspired by classic performance silhouettes from the adidas archive.

Both the UltraBOOST Mid and the Energy Boost utilise the latest footwear innovations to provide the wearer with stability, comfort and support. The uppers are one-piece Primeknit and the soles use BOOST™ technology. While a cuffed ankle sock on the UltraBOOST Mid provides additional protection, it is the heel cage on the Energy Boost that offers high-level stability - technical features that were only recently made available to both footwear designers and runners themselves.

The high-tech materials used in 2017 may bear little resemblance to the footwear of the past, but at its core each model – over the decades – has carried the same competitive spirit that adidas has built its strong and lasting heritage on. Long distance running was the source for inspiration and the task to to apply modern design- and production principles to create two contemporary interpretations for this supreme discipline.

The colorways pay homage to the Boston Super and the Marathon TR, two road running classics originally constructed in pieces of individually-colored suede and nubuck. For the 'Run Thru Time' pack, the classic uppers were revolutionised using Primeknit fabric. Shapes, models and technologies may have changed but quality colour combinations remain timeless, embracing the future while still celebrating the brand's past.

adidas Consortium 'Run Thru Time' pack launches 19th July 2017 at END.

Release information

adidas Consortium UltraBOOST Mid

Blue/White

BY3056

07/19/2017

Release information

adidas Consortium Energy Boost

Granite/Clear Onix

S81135

07/19/2017

writerDavid Dover
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