Maison Margiela AW17 - Now Online
25 April 2019For AW17, Maison Margiela delivers contemporary elegance.
14 Oversized Inside Out Crew Sweat
Under creative direction of the infamous force of fashion John Galliano, Maison Margiela is a provocative powerhouse in the luxury arena.
Following the departure of the label's namesake Martin Margiela in 2009, an anonymous design team led the label's output with no single creative force leading the collections. With the 2014 appointment of arguably one of the most controversial and polarising designers of our time, John Galliano, the French label reemerged rejuvenated and with fresh creative perspective.
Best known for its exploration of deconstruction and decomposition, Maison Margiela examines the destroyed and wholly unbeautiful to reimage the ruined, and cast the disposable in a new light. This process of taking inspiration from damage and destruction has given birth to a powerful aesthetic voice which is anticipated season after season.
For AW17, Maison Margiela delivered their interpretation of contemporary elegance with a slew of elevated menswear essentials. Opting for a static presentation in favour of a full-production fashion show, Maison Margiela's intense unveiling of the new collection offered invitees the opportunity to interact with the garments in a more intimate setting.
Soft shouldered tailoring and casual expressions of daywear sat comfortably alongside the label's inimitable dive into destruction. Each piece was proudly adorned with Margiela's iconic 4 stitch insignia.
Maison Margiela AW17 is now available at END.
