Sportswear and sneaker giant Nike is a brand that needs no introduction. The brainchild of coach Bill Bowerman and athlete Philip Knight, the brand was originally called Blue Ribbon Sports when it was founded in Portland in 1964. After the runner Jeff Johnson suggested the name Nike, a nod to the Greek Goddess of victory, the label changed and the journey to the top of the game began.
Synonymous with its Nike Mens sneakers, the label's first creation, the 'Moon Shoe', was made using Bowerman's waffle iron and believe it or not, it was former NASA engineer Frank Rudy who had the revolutionary idea to use Air technology in Nike trainers. Fast forward to 87 and the legendary Nike Air Max 1 Sneaker became the first style to make this technology visible.
If it's b-ball heritage you’re after, take the Nike Air Force 1 for a spin. Bruce Kilgore’s hoops icon first hit the shelves in 1982 and was the first basketball shoe to feature Air cushioning. Following soon after, the Nike Dunk Low also took the hardwood by storm. Available in high or low iterations, the popularity of Nike Dunks continues to surge.
For athleisurewear staples, check out Nike’s Mens Essentials collection that’s brimming with Nike Mens classic tees and oversized Nike Mens hoodies. But if you require more technical apparel like Nike Tech Fleece try the All Conditions Gear (ACG) clothing range for high performing clothing designed to help modern adventure seekers.
Icon’s in their own right, look out for the Just Do It’ slogan and signature Swoosh logo that feature in every collection Nike Mens Collection.
Discover discounts in the Nike Sale